Simplified Success How Simpli Pleasures Saved Time & Gained Control with Flxpoint

From Manual Headaches to Hands-Free Fulfillment

Simpli Pleasures is no stranger to building bold brands and breaking taboos. Since launching in 2014, they’ve grown from a single table in Bali to an ecommerce business dedicated to providing discreet, accessible, and wellness-focused adult products.

With fast growth came operational complexity. Managing a mix of warehouse and dropship suppliers—plus thousands of SKUs—started to stretch their small team thin. To keep up with demand and stay focused on what they do best, Simpli Pleasures needed a smarter way to fulfill orders and manage suppliers at scale.

The Challenge: 500 Orders a Day, Four Reps, and a Crumbling Tech Stack

Simpli Pleasures' team had built an in-house fulfillment app with help from a developer. It worked well in the early days, but as the business scaled, limitations quickly surfaced.

According to the case study, the system would route orders correctly most of the time—but not always. When the app failed, their team had to manually step in. That quickly became unsustainable for their small but mighty crew.

That single shift dramatically changed how their team worked. The customer care staff who once spent their days firefighting order issues could now focus on higher-value projects.

According to the case study, those tasks included responding to customer reviews and auditing invoices—work that had long been pushed aside because of more urgent fulfillment demands.

Flxpoint’s platform allowed the team to move from reactive to proactive. And it gave them confidence that orders would go where they needed to, without constant oversight.

Reliable Support, When It Matters Most

Support was another major benefit.

Simpli Pleasures now benefits from round-the-clock support and a dedicated customer success manager—an upgrade from the challenges they faced relying on a single developer to fix issues as they arose.

This meant faster resolutions, more transparency, and a more collaborative onboarding and scaling process.

Operational Benefits That Compound Over Time

With Flxpoint managing routing logic and supplier connections behind the scenes, Simpli Pleasures’ internal team was freed up to find new ways to do business better.

No more late nights patching workflows. No more half-automated solutions. Just a clean handoff between frontend sales and backend operations.

And with that newfound freedom, the brand could finally put more energy into long-term strategy.

Simpli Pleasures’ Advice: Build for Scale, Not for Scramble

Simpli Pleasures’ success didn’t come from throwing more people at the problem—it came from rethinking how their system worked entirely. Automation wasn’t just a convenience; it was essential to maintaining control, improving accuracy, and creating space to scale.

By choosing a platform that grew with them instead of one they had to build around, they avoided falling back into the same cycle of patchwork fixes and manual lift.

For ecommerce brands dealing with complex supplier networks and high order volumes, Simpli Pleasures’ journey is a clear signal: it pays to automate early, and partner with a team that can scale with you.

Ready to Automate Like Simpli Pleasures?

Simpli Pleasures turned hundreds of daily orders, dozens of vendors, and a lean fulfillment team into a smooth, automated operation—and they did it by making the right tech investment at the right time.

If your team is stuck in spreadsheets, manual routing, or outdated systems, it might be time to see how Flxpoint can help.

Because like Simpli Pleasures discovered, there’s a better way to do this.