Case Studies / Armor Empire
Tactical Advantage How Armor Empire Built a One-Man Dropship Powerhouse with Flxpoint

Industry
Tactical
About the Company
Armor Empire is a leading distributor of Advanced ballistic armor and textile solutions in the US.
Challenge
Without automation, the team relied on time-consuming CSV uploads and manual data cleanup. Onboarding new suppliers was slow, and growing the business meant constantly fighting backend bottlenecks.
Results
Thanks to Flxpoint, Armor Empire eliminated manual inventory updates, onboarded vendors faster, and built a backend that supports growth — with only minimal staffing required.

“When I first launched the site, I was uploading CSV files from companies every week to manage inventory. As soon as I saw Flxpoint with its ability to automate inventory and also manage dealers, the sky was the limit for me.”
When Eric Stanton, founder and CEO of Armor Empire, decided to launch his online store, he knew his niche. As a veteran and former law enforcement officer, he saw an opportunity to deliver high-quality tactical and survival gear through a purpose-built ecommerce experience.
But what he didn’t expect? Just how painful it would be to run the backend of that business manually.
“When I first launched the site, I was uploading CSV files from companies every week to manage inventory.”
That kind of manual process was fine to get things off the ground—but it wasn’t scalable. Between cleaning up incomplete data, juggling supplier spreadsheets, and struggling to onboard vendors, Stanton was spending more time inside Excel than actually running his business.
To scale his vision, he needed automation. Enter Flxpoint.
About Armor Empire
Serving those who serve.
Armor Empire (formerly Marine One Tactical) is one of the largest veteran-owned online retailers specializing in outdoor, survival, tactical, and military gear. The company is proudly staffed by veterans and former law enforcement professionals from all five branches of the military.
Built around a mission of service and quality, Armor Empire delivers best-in-class products to individuals and agencies alike—without the typical ecommerce headaches.
But scaling up while managing multiple suppliers, price changes, and real-time inventory? That’s a challenge even the most seasoned operator would struggle with—especially with a lean team.
The Challenge: Too Many Spreadsheets, Not Enough Time
Supplier onboarding and inventory updates were time-consuming and unsustainable.
Stanton wanted to grow his catalog and supplier network, but the amount of manual upkeep required was holding him back. Every new vendor meant more CSV files, more product cleanup, and more delays in getting listings live.

“[With Flxpoint] the sky is the limit for me.”
Instead of focusing on customer acquisition and growth, Stanton was spending hours cleaning data and uploading files—week after week.
The Solution: One Platform to Automate It All
Flxpoint gave Armor Empire a backend built for scale—without adding headcount.
When Stanton found Flxpoint, he realized he could completely change how he ran the business.
Flxpoint's automation tools removed the friction from supplier operations, letting him connect vendors, sync inventory, and manage listings—all from a single platform.
One of his favorite features? The built-in mapping templates.
Now, instead of cleaning up supplier data manually, Stanton customizes it with just a few clicks. And through Flxpoint’s vendor portal, his suppliers can access orders and upload tracking directly—freeing him from the back-and-forth emails.
“Flxpoint simplifies everything for me. It trims your staff. Now, it’s just me. I could literally run this whole website with Flxpoint and an assistant, and that’s it.”
Flxpoint helped Eric turn a clunky, manual process into a sleek, automated engine—without needing a large team or a single line of code.
A Leaner, Smarter Operation
Automation that scales with the business—not against it.
Armor Empire uses Flxpoint to:
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Onboard new vendors quickly with pre-built integrations and flexible data mapping.
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Eliminate manual inventory uploads across all suppliers.
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Centralize product updates and pricing without spreadsheets.
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Give suppliers a dedicated portal to manage orders and tracking.
And as Armor Empire continues to grow, Stanton is looking ahead to expanding his dropship network even further—this time by launching a reseller program powered by Flxpoint’s built-in reseller portal.
He sums it up in one statement: “[Flxpoint makes] my work 100% easier.”
Unlocking Scale Without Sacrificing Control
Before Flxpoint, Stanton was stuck in a cycle of reactive work: uploading files, fixing product data, and trying to keep up with supplier changes.
Now, the work is proactive.
Flxpoint takes care of the operational heavy lifting so Stanton can focus on what matters—finding new supplier partners, improving product offerings, and building meaningful relationships that fuel his growth.
By turning ecommerce into something that practically runs itself, Stanton has transformed Armor Empire into a scalable, sustainable business—built around service, strategy, and automation.
The Road Ahead: Built to Scale, Ready for More
Armor Empire has already proven what’s possible with a strong niche and the right automation partner behind the scenes. With Flxpoint handling the heavy lifting—from vendor onboarding to real-time inventory sync—the business is free to grow without the usual roadblocks.
By turning what used to be a one-man operation into a fully automated ecommerce engine, Armor Empire is now positioned to expand its product catalog, grow its supplier network, and support future reseller programs—all without compromising efficiency or control.
And for other retailers trying to scale a complex, multi-vendor business?
Flxpoint isn’t just a software tool. It’s the operational backbone that helps brands like Armor Empire focus on what matters most: strategy, growth, and serving their customers.
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