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Case Studies / 2nd Amendment Wholesale
Firearm Sales Automated How 2nd Amendment Wholesale Scaled With Flxpoint
Industry
Firearms & Accessories
About the Company
2nd Amendment Wholesale is dedicated to 100% wholesale only sales & founded to serve Federal Firearm Licensed retailers around the Country with fast shipping, superior service & competitive prices.
Challenge
A growing catalog & supporting a large network of dealers was complex to manage & prevented efficient scaling for 2nd Amendment Wholesale.
Results
With Flxpoint, 2nd Amendment Wholesale fully automated product & order syncing for their dealers, enabling faster ecommerce integrations & smoother fulfillment operations.
“We use Flxpoint to easily integrate our entire product catalog, with on hand quantities, to our dealers’ ecommerce websites. We also use it to fully automate the process of receiving and syncing dealer dropship orders into our system. We are proud to recommend them, as they are a vital technology partner for both our company and our dealers.”
As one of the largest FFL-to-FFL distributors in the United States, 2nd Amendment Wholesale knows what it takes to support a large network of dealers. From stocking in-demand firearms to delivering on speed and reliability, they’ve built their reputation on operational excellence. But as ecommerce reshaped the industry, they recognized an opportunity to modernize their B2B processes—and help their dealers do the same.
2nd Amendment Wholesale is a wholesale distribution company of firearms and firearm accessories. They provide top brands backed by a knowledgeable staff and distribute exclusively through the wholesale channels to their dealers.
The Challenge Before Flxpoint
2nd Amendment Wholesale has allowed dropship orders from their dealers from the inception of the company and has always handled these manually. Unlike their traditional wholesale orders, dropship orders have an added level of complexity in managing each order and their daily frequency made for a management headache.
In addition to accepting automated orders, 2nd Amendment Wholesale also faced significant development effort in providing and managing an inventory feed for their dealers to connect to for live inventory updates.
2nd Amendment Wholesale saw an increase in demand for dropshipping from some of their top dealers, and they knew they had to implement a scalable solution.
Automation Built for Dealers
To stay ahead, 2nd Amendment Wholesale turned to Flxpoint to automate the most time-consuming and error-prone parts of their firearms business: syncing product data, keeping inventory up to date, and processing dropship orders.
2nd Amendment Wholesale went from managing all their orders and feeds via custom development extended off their Magento store to streamlining their dropship and wholesale processes
The results? Smoother operations for their team and real value delivered to their dealer network.
The Ecommerce Solution for 2nd Amendment Wholesale
2nd Amendment Wholesale went from managing all their orders and feeds via custom development extended off their Magento store to streamlining their dropship and wholesale processes via Flxpoint.
Leveraging Shiphero as their Warehouse Management System, Flxpoint connected directly into Shiphero to pull the most accurate and up to date inventory quantities available.
Once integrated directly with their WMS, they opened up the Flxpoint Dealer Portal to allow dealers to send in orders automatically via 3rd party platforms like the Inventory Source app, as well as EDI and API connections. Their dealers were also able to place orders via the dealer portal for any wholesale or dropship order with their custom pricing and catalog displaying.
Lastly, 2nd Amendment Wholesale has been so happy with the platform they have become an affiliate partner, recommending several of their dealers to also join the Flxpoint platform and automate their businesses from end-to-end.
Why Flxpoint Works for Firearms Distribution
Selling firearms online comes with unique challenges—regulatory compliance, complex product catalogs, and the need for real-time inventory accuracy across a dealer network. Flxpoint was built to handle those complexities with ease. It empowers distributors and retailers in the firearms space to automate their operations, reduce errors, and stay compliant while scaling their ecommerce efforts.
From syncing product data across multiple systems to routing orders based on logic you control, Flxpoint helps firearms businesses modernize without adding tech headaches.
We are proud to recommend [Flxpoint], as they are a vital technology partner for both our company and our dealers.”
Ready to Simplify Dealer Integrations and Scale Your Firearms Business?
For 2nd Amendment Wholesale, Flxpoint isn’t just software—it’s a growth partner. By automating the behind-the-scenes processes that power their dealer network, they’ve created a foundation for long-term scalability and success. Whether you're managing thousands of SKUs or just getting started with dropshipping, Flxpoint helps firearms distributors like you automate the heavy lifting.
Talk with us today and see how we can help you grow your dealer network, eliminate manual work, and take control of your ecommerce operations.
More Firearms Ecommerce Wins See How Rifle Supply Scaled Nationally With Flxpoint
Want another look at how Flxpoint helps firearm retailers grow without the growing pains? Discover how Rifle Supply expanded its catalog, automated fulfillment, and unlocked new revenue—fast.
