Flxpoint vs. Envoy B2B A Envoy B2B Alternative that Fully Automates Ecommerce Operations

Flxpoint is the right Envoy B2B alternative for brands that sell wholesale and direct-to-consumer, and want both running through one operational platform. Envoy captures wholesale orders beautifully, then hands them off; Flxpoint takes each order the rest of the way, routing it to a warehouse, 3PL, or supplier and syncing tracking and invoices back automatically. It also adds what Envoy doesn't attempt: marketplace and cart selling, dropship enablement for your retail partners, and retail EDI. If your wholesale channel is your only channel and rep enablement is the priority, Envoy holds its ground. If wholesale is one channel of several, Flxpoint runs them all.

Flxpoint publishes its pricing: $799/month for the Business plan, or $699/month billed annually, with connector, order, and SKU limits listed at flxpoint.com/pricing. Envoy B2B doesn't publish pricing. Envoy's fee covers order capture; fulfillment, B2C selling, and supplier integration still need other tools. Flxpoint's fee covers capture through fulfillment for both B2B and B2C, which usually replaces two or three line items, not one.

Yes, through its B2B reseller portal and retail management tools. You curate a custom catalog per reseller, set account-specific pricing, and give buyers a white-labeled portal or live data feed to order from. Resellers can also automate orders over API, EDI, or email, and invoicing rules capture payment or defer on net terms automatically. Envoy goes deeper on the sell-in experience itself, with showrooms, merchandised assortments, and rep tooling built for seasonal prebook cycles in apparel and footwear. Flxpoint's B2B strength is operational: every wholesale order flows into the same routing, fulfillment, and invoicing engine as your B2C orders.

Everything after the order, and every channel beside wholesale. Flxpoint routes orders across your warehouse, 3PLs, and dropship suppliers by cost or margin, manages multi-channel listings on Amazon, Walmart, Shopify, BigCommerce, and niche marketplaces, ingests supplier catalogs through 200+ pre-built connections, and reconciles vendor invoices against POs. It also lets your retail partners dropship your inventory with live feeds and automated order flows, a growth channel Envoy's order-capture model doesn't reach. Envoy assumes an ERP and a fulfillment stack already exist behind it. Flxpoint is that stack.

The core move is your product data and your reseller list, and both transfer cleanly. Product catalogs import via CSV, API, or directly from your Shopify or ERP data through pre-built integrations. Resellers get portal logins with their custom catalogs and pricing rebuilt in Flxpoint, and larger retail partners connect over EDI through Flxpoint's in-house EDI team. Since Envoy hands orders to your ERP today, that ERP connection (NetSuite or QuickBooks) carries over too. Optional onboarding packages start at $800 with a dedicated project manager. Most brands run one final Envoy season in parallel, then cut over between buying cycles.