Top Firearm Sellers on GunBroker.com

Top Firearm Sellers on GunBroker

Table of Content

  1. Introduction
  2. Carolina Caliber Company
  3. D&L Shooting Supplies
  4. Fuquay Gun
  5. Lock, Stock and Barrel
  6. ReedsSports
  7. Sportsman’s Supply
  8. Black Market Arms (BMA)
  9. Keystone Arms
  10. How You Can Also Become a Top Firearm Seller on GunBroker.com
  11. Automate Your Firearm Business with Flxpoint

Introduction

GunBroker.com is often referred to as the Amazon of firearms, offering a vast online marketplace where buyers and sellers can connect over firearms, hunting gear, shooting supplies, and related products. With both auction and fixed-price listings, GunBroker provides a complete platform for firearm enthusiasts, dealers, and collectors alike.

As the largest online marketplace of its kind, GunBroker.com has become a trusted hub for those looking to buy or sell firearms, accessories, and ammunition. In this blog, we’ll take a closer look at some of the top firearm sellers on GunBroker.com. These sellers have earned their spot by offering a range of products, exceptional customer service, and optimized listings that drive consistent sales.

Whether you’re a seasoned FFL dealers or a newcomer to the world of firearms, these successful businesses provide valuable insights into how to thrive on GunBroker.com.

Carolina Caliber Company

Carolina Caliber Company holds a top 10 seller position on GunBroker.com, leveraging over six decades of experience in the firearms industry. This third-generation, family-owned business operates across buying, selling, appraising, trading, and repairing firearms. Its longstanding presence in the market has likely established trust among buyers, contributing to consistent sales performance.

The company’s inventory includes handguns, rifles, shotguns, and firearm-related accessories. Its additional services, such as appraisals and repairs, provide a comprehensive suite of offerings for customers and dealers.

Carolina Caliber’s status as a recognized retailer by leading manufacturers further reinforces its operational credibility. Combining industry knowledge with family-oriented operations allows the business to maintain a foothold in a competitive landscape. By integrating product variety, services, and reputation, Carolina Caliber serves as an example of a well-established firearms dealer thriving on GunBroker.com.

D&L Shooting Supplies

D&L Shooting Supplies consistently ranks among the top 10 sellers on GunBroker.com due to its extensive inventory, competitive pricing, and focus on customer interaction. The company offers firearms including handguns, rifles, and shotguns, as well as ammunition, reloading equipment, and firearm accessories. This comprehensive product range supports various needs within the firearms community.

Also, the customer reviews often highlight the quality of service provided by knowledgeable employees and the company’s commitment to creating a reliable shopping environment. Combined with a varied inventory and industry-specific services, D&L Shooting Supplies demonstrates a well-rounded approach to meeting the expectations of firearms buyers on GunBroker.com.

Fuquay Gun

Fuquay Gun has built a reputation for reliability through decades of industry experience. Their extensive inventory includes rifles, shotguns, pistols, optics, suppressors, and ammunition, catering to a wide range of firearm enthusiasts and professionals. Fuquay Gun emphasizes consistent availability, ensuring customers can access both popular and specialized items.

A key differentiator is their pricing approach. Even during high-demand periods, Fuquay Gun avoids excessive markups, reflecting a commitment to fair pricing. This practice has earned trust and loyalty among buyers, particularly in an industry where price surges are common during shortages.

Customer satisfaction remains central to their business model, supported by over 25,000 A+ reviews. Fuquay Gun’s transparent sales process, accurate product descriptions, and dependable shipping have made them a preferred seller on GunBroker.com. Their customer-focused approach reinforces their standing as a trusted name in the firearms market.

Lock, Stock and Barrel

Lock, Stock and Barrel focuses on the acquisition and sale of firearms, ammunition, reloading equipment, and military memorabilia. Their strategy involves sourcing items from individuals and estates nationwide, emphasizing both single items and entire collections. This approach is not just about sales; it’s about offering consignments with transparent, flat commission rates and no hidden fees.

They use 14-day auctions on GunBroker.com, listing 600-700 firearms every two weeks, ensuring a consistent turnover. The auctions have high exposure, with over 3 million visitors. The company prides itself on offering high-quality images and detailed descriptions of each item, aiming to present a complete picture of the product, good or bad. Their focus on guaranteed sales and payment dates adds an element of reliability.

This approach of ensuring transparency, consistent turnover, and detailed marketing differentiates Lock, Stock and Barrel within the competitive GunBroker marketplace.

ReedsSports

ReedsSports holds a strong position among the top sellers on GunBroker.com, likely due to a combination of factors like fast processing, efficient shipping, and consistent customer satisfaction. Specializing in handguns, rifles, shotguns, ammunition, firearm accessories, and parts, ReedsSports caters to both recreational and professional users. Their inventory is expansive, appealing to a broad audience with varied needs.

A key feature of ReedsSports is their commitment to quick turnaround times, which boosts buyer confidence. This focus on speed, paired with product quality, helps reinforce their standing on the platform. Customer feedback consistently praises their reliability, particularly in ensuring firearms arrive in excellent condition. ReedsSports also stands out with its ability to offer competitive pricing and deals that large retailers may not provide.

The company’s long-standing reputation, built since 1952, further supports its high ranking. ReedsSports is recognized for its expertise in firearms sales and customer service, backed by consistent industry awards.

This blend of product selection, customer service, and operational efficiency distinguishes ReedsSports from many competitors, making them a trusted name for firearms and outdoor gear on GunBroker.com.

Sportsman’s Supply

Sportsman’s Supply has operated since 1947, originally founded by Owen Williams in Western Pennsylvania. The business has adapted to changing times, with a significant presence on GunBroker.com since 2008. Initially focused on used firearms, the company now lists a broader inventory, including new firearms, ammunition, optics, and accessories. They also feature “opportunity buys,” often involving collections of firearms and related equipment.

A key feature that sets Sportsman’s Supply apart is their use of GunBroker.com’s Checkout feature, which supports their operational efficiency. Auctions are typically set to close after business hours, allowing the team to begin processing and shipping early the following day. This process enables the company to manage both their in-store and online operations simultaneously without disrupting either. As a result, they maintain high levels of repeat business, with up to 90% of their sales attributed to returning customers.

Sportsman’s Supply’s approach is further supported by their strategic partnership with Flxpoint, which enhances their inventory management, product data, and order processing across multiple channels. This partnership strengthens their capacity to maintain a reliable, efficient service for buyers.

Keystone Arms

Black Market Arms (BMA) model thrives on efficient operations, leveraging the auto-relisting feature of GunBroker.com. This is significant because it allows thrm to list items repeatedly without incurring extra fees, optimizing the visibility of his inventory. As BMA consistently maintains a large volume of listings—ranging from 1,600 to 2,200 active listings at any given time—this approach helps maintain constant exposure without the added costs typical on other platforms.

Additionally, BMA finds profitability in niche markets, focusing on rare firearms, parts, and accessories that may be hard to find elsewhere. Their reach is global, especially with specialty items like machine guns, which aren’t easily sold locally but can find international buyers through GunBroker.com’s platform. This efficient model, along with an extensive catalog and niche offerings, propels BMA’s success.

Keystone Arms 

Keystone Arms operates a wide-reaching business with a strong presence on GunBroker.com, boasting an extensive inventory that includes both new and used firearms, suppressors, ammunition, and accessories. The company offers items from top manufacturers like Glock, Benelli, Remington, and others, ensuring that their listings cover a broad spectrum of buyer needs. One distinctive feature of their approach is the consistent use of penny-starting, no-reserve auctions. This pricing strategy potentially increases the appeal of their listings by attracting more attention, especially from bargain hunters.

Keystone’s auction model likely relies on volume and frequency, as their inventory changes daily. This approach ensures constant product turnover and maintains visibility on GunBroker.com. Their commitment to customer satisfaction is evident in their focus on providing items that they themselves would use, which is a point they emphasize in their marketing and customer interactions.

How You Can Also Become a Top Firearm Seller on GunBroker.com?

To rise to the top ranks of sellers on GunBroker.com, optimizing your listings for search is extreme crucial. Many buyers use the search bar to find items, so including detailed product description, accurate category marking, and UPC codes makes your listings more discoverable.

Not only that, using high-resolution images from multiple angles helps your listings stand out visually. Adding a subtitle gives a 9% boost in views and profit. However, managing all of this manually can be an extremely complex and time-consuming task, which is why many of the top sellers utilize platforms like Flxpoint to streamline their FFL business.

Automate Your Firearm Business with Flxpoint

Flxpoint is a robust firearm dealer software that can help you become a top seller on GunBroker.com by:

  • Automating auction listing creation and management
  • Optimizing your listings with detailed product data and high-quality images
  • Enabling bulk uploads of your firearm inventory from multiple sources
  • Streamlining your order processing and routing
  • Facilitating both auction and fixed-price listings
  • Integrating with your shipping and fulfillment systems
  • Offering customizable routing rules for order handling and compliance

By leveraging the capabilities of a platform like Flxpoint (firearms software), you can free up your time and resources to focus on other aspects of your business, while ensuring that your product listings are optimized for maximum visibility and sales on GunBroker.com.

If you’re ready to take your GunBroker.com business to the next level, book a demo with Flxpoint today.

Our team of experts will show you how our platform can help you streamline your operations, optimize your listings, and increase your sales on the platform.

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